In the not so vast future: Capitalist society is blooming. Success is key, and everything can be bought. A small, recently up and running company is trying to fight for their spot in the sunlight. They’re marketing themselves as the deliverers of utopia. Their products are taking the form as public artworks, but with the idea that it should be usable. In the busy and crowded city, people are depressed, overworked. If you can look into the idea-heaven, there is one thought popping up more often than before: the urge to stop. Deeply rooted in humans, this longing is hard to completely erase, which would be the final and best, utopian, product. But they have solutions for the need: recent discoveries have shown that the placebo effect is real, and the best way to get a maximum impact is by action.

Utopian design public artwork, and all of them has a practical use that makes the citizen use their humble brains and bodies: A crashmat with a print of a brick wall: for faking a suicide. A ball pit with soft marble stones: for sinking through the ground. A coffin with a small park inside: for you to be alone in the buzzing crowd. Or you can hire a cheering crowd: They cheer for nothing in particular, but it certainly brings up the mood. A glass tube that moves soil: to see this planet´s soil change location, from one spot to the other. An inner earth shifter: because the change is happening, even though we cannot see it. All of the products are handling the dark urges we have but in a comforting, supporting way (due to economic reasons all their ideas are not made yet, but are shown through posters and explanatory videos).